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Google Analytics Certification

Google Analytics Academy for Beginners is a smart option if you’re on the hunt for entry-level positions in digital marketing or advertising or if you’re in the industry and need to improve your data gathering and analysis skills.

It can be particularly helpful if you’re switching from a non-digital role like print marketing to a digital role like website marketing. The online training is free through Google Analytics Academy.

Courses — which can be completed in about four to six hours — help prepare you for the Analytics Individual Qualification certification test, which is also free to take.