- by C.C.
They Offer Bulk Pricing
You might be accustomed to seeing two-for-one deals, but you can expect even more of them — and larger bulk offers — during the holidays.
Grocery stores, in particular, use this tactic frequently, such as by offering 10 items for $10, making you think you have to buy 10 to get the $1-per-item deal. But if you want to shop smart, you can usually get the deal price regardless of how many items you buy.
Research has shown that adding the sentence “maximum eight cans per customer” to the price tag of soup cans caused sales to increase by giving the illusion of a great discount even if none was offered, according to Time.